PPG / Johnstone's
PAINT FOR EVERY NEW BEGINNING
PPG is a global supplier of paints, coatings and specialty materials. We have worked most closely with Johnstone’s Paint, part of the PPG Industries portfolio of brands.
3D | Campaigns | Digital Design | Design For Print | Film & Motion | Strategy
The challenge
Johnstone’s Paint came to Brawl looking to take its retail Instagram to the next level.
They wanted to express their paint's durability and quality while showcasing stunning interiors and building connections with their consumers.
The Solution
By analysing their target audience and working closely with Johnstone’s team, we created a social media strategy that produced fantastic results.
Johnstone’s Instagram now showcases a mix of UGC, animated 2D and 3D content, and engaging videos that have further cemented their position as interior experts.