Johnstone's

CLEANABLE MATT - ITV4 SPONSORSHIP

THE STORY

Life happens. Those once lovely new clean walls somehow manage to get splashed, scuffed, splodged, stained, sullied and generally spoilt.

If only we had all used Johnstone's Cleanable Matt paint in the first place, 

those messy ketchup misses would disappear with a simple wipe of a cloth. 

Sounds too good to be true doesn’t it? We thought so too 

- so we decided to put the theory to the ultimate test…

WHAT WE DID

Johnstone's wanted to show off just how resilient their wipeable paint is, 

so we decided to make make the mother of all messes to see how it cleaned up. 

Shown as sponsorship idents on ITV4, it certainly made an impact. 

See for yourself - the results are outstanding.